Rafinelli offers Italian wines from the Piemont area. His first born for export is the Barbera d'Asti.
The label is adorned with a discrete brand name, Rafinelli, to highlight the appellation coveted by future consumers. The modernity of the capsule by its thick stripes and the black / silver global treatment come to take the whole towards a differentiation of the existing ones.
A bit rock, while remaining serious and premium because the wine is good, do not forget this.
The general appearance remains reassuring: paper, silver foil.
A beautiful example demonstrating the strength of typography and graphics of a product. The whole while taking again the recognized codes of Barbera d'Asti.